Fruit Sugar vs. Refined Sugar: What's The Difference?


In a world of nutritional guidelines and #HealthyEatingGoals, sugar often gets a bad rap. Most of these claims aren’t unfounded – studies after studies show that a significant increase in sugar intake may cause a score of health related issues, including diabetes, obesity, and health disease, among other issues.

But are all sugars created equal?

Our team recently had a conversation about whether or not fruit sugar should be lumped into other well-known sweet nothings – say, table sugar, sweeteners, honey, and juices. We decided to do some investigating and came back with the following conclusion: fruit sugar is much better for you than refined sugar – and no, they're not created equal.  

Since we’re all about making healthy eating fun and accessible, we’d love to share what we’ve learned and how we’re still keeping it real (read: good for you) with our products and ingredients. If we’ve piqued your interest, read on!

So, what is the difference between “fruit sugar” and “refined sugar”?

Let’s start here first: we acknowledge that fruit sugar and refined sugar are both, well, sugar. However, the biggest difference between fruit sugar and refined sugar lies in how our body processes, or metabolizes, it. And one is clearly more beneficial for our body and health than the other. Let’s break it down further:

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What kind of sugar do we use at Amazebowls?
We keep our bowls – the base and toppings – as clean and wholesome as possible! In other words, we only use whole fruits (and optional agave syrup topping – we’ll explain this more below). No fruit juices or any other secret ingredients, we promise.

So, about that agave. Isn’t agave considered sugar and is it even good for you?
Agave nectar (most known as agave syrup) is a popular sweetener in the natural health community, and is often touted as a healthy alternative to regular sugar. While the jury is out on whether agave is wholly and definitively a healthier substitute, the key here is moderation. When we get fruit that’s lacking taste due to season, we may add one tablespoon of agave, but never more than that – we’re serious about keeping our products with minimal non-fruit sugar.

What about your granola?
Our chocolate, peanut butter, vanilla almond granola have small amounts of brown sugar. If you want a sugar free option, we offer a sugar free granola that has zero sugar and is sweetened with just bananas. There are a couple other options to have little to no sugar for your granola topping:

1. A sugar free crunch alternative we like is using a blend of almond nuts, cacao nibs, flax seeds, and chia seeds instead of granola.

2. You can ask for light granola, or a blend of sugar free and another choice of granola. The key here is also moderation.

We are working on expanding our sugar free granola line… more to come soon!

How is Amazebowls different from other acai bowl companies?
Our mission is to make healthy eating fun and accessible for everyone – without compromising on quality and taste. This means that we only use pure form and zero sugar acai/pitaya and fresh frozen fruits in our base. We blend fruits whole as opposed to using juices, so we can maintain the fiber and nutrients in our bowls. And, we top our bowls with even more fruit, as well as other protein-based and healthy fat toppings, so our customers have a well-balanced option.

Got any other questions for us about sugar and our products? Leave us a note in our comment section or read our nutritional content Q&A here!